Our Approach

Deeper knowledge and meaningful results from a firm named “Top boutique communications firm in NJ” by the AMCP in 2020.

For decades, our team has been studying the business and psychology of the media and dissecting trends to deliver you a definitive competitive advantage.  Our award-winning approach has won our clients press coverage in every Top 21 Designated Market Area media outlet, as well as create award-winning digital content that moves the needle.

Our Difference

All our clients are serviced by a senior level team – all experts in their respective fields, dedicated to service and achieving your goals.  We morph solid media contacts, best-of-breed technology and highest-level industry tools to deliver results.   Review highlights of our public relations results here.

Today’s consumption of media is about speed, actionable information and a solid value proposition between the outlet and its audience. We customize fresh, substantive public relations and social media programs that mesh your goals with target media’s respective missions – all to achieve your goals with the highest ROI possible.

With a large firm, your daily account activity is primarily executed by a junior-level team member, with an executive “putting out fires” on multiple accounts.  Freelancers cannot provide best-of-breed technology and custom dialogues individual media contacts demand.

Virgilio Media’s combination of experience and technology is rare for a national boutique firm and delivers you a powerful competitive advantage.

Community & Social Responsibility

We are headquartered in a state-recognized redevelopment zone because the heartbeat of our company is fueled by supporting people and progress. Virgilio.Media is proud to be part of Asbury Park’s burgeoning business infrastructure.  We employ local talent, mentor students, support incubator businesses, advise start-up non-profits and, since 2007, have managed a independent blog that has been dedicated to promoting the City to See (c) and featured in The New York Times.

Call 732.639.0059 or click here & let’s talk about you….

About Richard Virgilio, President

Richard Virgilio, president, has spent 20+ years in broadcast production, public relations and marketing.  Richard has extensive experience creating innovative multi-platform communications campaigns, as well as crisis mitigation.

He managed communications strategies for clients including Oracle, NACHA, HealthSouth, Davis Funds, Habitat for Humanity, American Academy of Pediatrics and many, many others.

Prior to founding Virgilio.Media, Richard served as managing director of Stephenson Group a national public relations firm. In 2005, he helped launch the group’s affiliate, PayPerClip, featured in Fast Company as a “innovator of commoditized, pay-for-performance public relations.”

Earlier, he served as a producer at CBS Syndicated Radio, Paramount Domestic Television and Warner Brothers Domestic Television.

In 2007, Richard began writing a column for a weekly newspaper and founded a hyper-regional blog (nominated for Best Independent Website by the NJ Society of Professional Reporters), which grew to become the area’s top features site.

He graduated cum laude from Kean University with a Bachelor of Arts Degree in Communications.  Richard is a New Jersey Notary Public.

Awards & Recognitions
  • Association of Marketing and Communication Professionals, “Top Boutique NJ Communications Firms, 2020”
  • Clutch Peer Reviews, “Leading PR Firm in NJ,” 2020
  • Association of Marketing and Communication Professionals, “Short Form Online Educational Video,” Gold Hermes Creative Award, 2017
  • Association of Marketing and Communication Professionals, “Excellence in Web Design,” Platinum Hermes Creative Award, 2017
  • Telly Broadcaster Association, “Best Marketing or Educational Video,” Bronze Award, 2017
  • Association of Wealth & Finance “Public Relations Campaign,” Silver Award, 2016
  • Sloane Center’s “Public Relations Firm of Excellence,” Boutique Category, 2016
  • Investment Company Institute, “Industry Leader Award: Communications,” 2016
  • Monmouth County Chamber of Commerce, “Online Branding Award,” 2015
  • Habitat for Humanity’s “Social Media Innovation Award,” 2013 & 2014
  • PR Week’s “Professional of the Year” nomination, 2008
  • PR Week’s “Professional of the Month,” 2008
  • Sweeps Month “Top Show or Segment Producer,” Paramount Domestic Television, February 1997
  • Sweeps Month “Top Show or Segment Producer,” Warner Brothers, July 1996

Meet Our Senior Team

Traci Dakins, Director of Content

As a former journalist and newspaper editor, Traci applies 15+ years of experience in public relations tailored to meet client business goals to her work for our clients. Traci brings a journalist’s eye to the development of a wide range of strategic and SEO-driven public relations content, including blog posts, web copy, feature articles, white papers, case studies, media kits, and news releases. As senior account manager for Stephenson Group and Mulberry Street Market Intelligence, she provided a full spectrum of strategic public relations consultation, planning and tactical execution for financial services and technology giants. Traci modeled her famous chocolate truffles on a Martha Stewart recipe and learned how to make the sweets from Martha Stewart personally.

Araceli Paz, Manager of Creative Services

Aracelli develops and implements brand-building social media campaigns as well as assists in the account management.  In addition to assisting in the development of visual content to supplement reports, text and data, she supports client’s efforts to communicate with the US-based Latinx demographic. Personally, Aracelli is a writer of many short stories based on first-person interviews, that highlight challenges overcome related to immigrating to a new country.

Dave Garcia, Manager of Operations

Dave supports the creative and business teams in executing strategic plans that achieve the highest ROI.  His detailed focus and talent for recognizing potential barriers to success while creating workarounds makes him an asset the team and our clients are grateful for.

Ann Stephenson, Consulting Executive

After serving as CEO of the public relations firm she founded in 1987, Ann retired from day-to-day operations in 2015. Virgilio.Media clients leverage her extensive media and analyst relations expertise. A frequent speaker at industry and business forums, her work has been recognized by several major publications and documented in industry reference material.

Call 732.639.0059 or click here & let’s talk about you….